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An excellent way to stay ahead in a highly
competitive industry is to know your
competition’s strengths and weaknesses, as
well as how they compare to your own.
With Insula’s competitive
research you can obtain objective
feedback regarding your competitors’
abilities over a wide array of customer
experience measurements, or just those that
matter to you most, including:
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Cleanliness/appearance of facilities
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Friendliness/attentiveness of staff
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Time of service
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Order accuracy
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Price comparisons
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Suggestive sales of
featured or additional items
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Staff product
knowledge and relative expertise
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Quality and
quantity of available products and
services
Utilizing our national
network of mystery shoppers and auditors, we
can audit your competitor's locations along
with your own. This will provide you with an
unbiased, 3rd
party view of how your company's operations
compare to your competition. Armed with the information from the Insula
competitor research, you will be able
to discover emerging threats, identify new
product/service opportunities to meet your
customers' needs, increase your market
share, and get ahead of the
dynamic changes in your industry. |
